World Link Communication Limited Open Vacancy For Market Head

Responsibilities:

Strategic Planning:

#Develop and implement a comprehensive marketing strategy aligned with business objectives.

#Conduct market research to identify trends, opportunities, and competitive threats.

#Collaborate with cross-functional teams to align marketing efforts with overall company goals.

Growth Marketing:

#Utilize A/B testing and experimentation to optimize acquisition channels, conversion rates, customer retention and customer lifetime value.

Brand Management:

#Oversee the development and maintenance of a strong brand identity.

#Ensure consistency in messaging and visual representation across all channels.

#Implement strategies to enhance brand awareness and equity.

Digital Marketing:

#Lead digital marketing efforts, including SEO, SEM, social media, email, and content marketing.

#Utilize data-driven insights to optimize digital campaigns and improve online presence.

#Stay abreast of digital marketing trends and emerging technologies.

#Campaign Management:

#Plan, execute, and analyze multi-channel marketing campaigns.

#Develop creative and compelling marketing materials, ensuring alignment with brand guidelines.

#Monitor and report on campaign performance, adjusting strategies as needed.

Team Leadership:

#Build and lead a high-performing marketing team, fostering a culture of collaboration and innovation.

#Provide guidance and mentorship to team members, promoting professional development.

Partnerships and Collaborations:

#Identify and cultivate strategic partnerships to enhance marketing reach and effectiveness.

#Collaborate with external agencies and vendors to support marketing initiatives.

Budget Management:

#Develop and manage the marketing budget, ensuring cost-effective allocation of resources.

#Monitor and report on budget performance, making adjustments as necessary.

Analytics and Reporting:

#Establish key performance indicators (KPIs) and regularly evaluate marketing effectiveness.

#Provide insightful reports to the leadership team, highlighting successes and areas for improvement.

Qualifications:

#Bachelor’s degree in Marketing, Business, or MBA.

#Proven experience in a senior marketing role with a track record of successful campaigns.

#Strong understanding of digital marketing, analytics, and emerging trends.

#Excellent leadership and communication skills.

#Ability to think strategically and execute tactically.

#Demonstrated ability to manage budgets effectively.

JOB APPLY LINK
https://worldlink.com.np/career/marketing-head/

Know About World Link Company

WorldLink is the largest Internet and Network Service Provider in Nepal and one of the most prominent IT companies. Founded in September 1995 with the aim of providing Internet and IT services by its present Chairman and Managing Director Dileep Agrawal, WorldLink started off by providing store-and-forward e-mail services over a dial-up link to the Internet in the US. The continuous efforts to grow pushed the company to introduce full Internet access over a dedicated leased-line to the Internet backbone in the US through Teleglobe International. After two years of this service, WorldLink in 1997 till June 2008, connected to the Internet over a direct satellite uplink through its own VSAT terminal, thereby completely bypassing Nepal Telecommunications Corporation.

WorldLink has its state-of-the-art network built upon by the network equipment manufacturers like Nokia for DWDM, Juniper and Cisco for IP/MPLS Core and Aggregation, Extreme Network in Switching, Nokia and Huawei for the Access side. It operates one of the finest and the largest fiber backbone and access network across the country, serving 70 plus districts providing services like high speed Internet up to 100Mbps along with HD IPTV services.

Over the 25 years, WorldLink has become the most valuable brand in the IT industry of Nepal. The vision of the company to provide connectivity to all was joined by the CDC Group, UK’s development finance institution. At present CDC owns 10% of the company’s total share. WorldLink has been expanding its services to the rural portions of Nepal and to the remote villages. WorldLink is working towards availing internet to the under-privileged people staying in the remote areas thus bridging the great divide between the connected and not connected.

WorldLink has become a success story, the likes of which are usually found in the Silicon Valley. It has strengthened its root in the overall IT sector in the small Himalayan country of Nepal. It has served its purpose of being a role model for the IT startups for a long time now. It is creating many employments in the market and helping in making the country’s economy stronger. In recognition of WorldLink’s overall contribution, Nepal Government has invited WorldLink to be a part of IT taskforce such as National IT Infrastructure Development Committee and contribute to the development of IT in the country.